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Sell on TikTok Shop – Scale social commerce with automated product data

With Channel Pilot Solutions, you optimize product data for TikTok Shop, automatically keep prices and stock up-to-date, and ensure consistent listings – so you can scale campaigns and product range faster.

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Graphic for TikTok Shop Integration: Product data feed is transferred to TikTok Shop via Channel Pilot Solutions.

Measurable success

  • 700 billion euros

    Revenue one year after go-live

  • 1.5+ billion.

    Reach active TikTok users worldwide

  • > 35%

    The users are under 30 years old

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Why sell on TikTok Shop

Content to Checkout

TikTok Shop is ideal if you want to sell products where purchase impulses arise: directly in the feed. With in-app checkout, users can buy without detours, which favors spontaneous conversions. Additionally, you can translate reach into sales through creators, affiliate content, and live shopping, and activate new target groups faster than through traditional marketplace searches. 

How to sell on TikTok Shop

Sell products on TikTok Shop in six steps

Success on TikTok Shop depends on clean product data, correct categories, regular product updates, reliable pricing and inventory logic, and stable order management. Channel Pilot Solutions automates these steps and ensures high listing quality, which is the foundation for visibility and conversion.

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  • Connect TikTok Shop Account

    Register with TikTok Shop and connect to Channel Pilot Solutions via a secure login. This creates the technical foundation for automated exports, updates, and order imports and order status updates.

  • Import Product Catalog

    Import your product catalog from Shop PIM or ERP. Title, description, price, variant-forming attributes, images, and stock information form the basis for clean product data quality on TikTok Shop.

  • Assign categories and attributes

    Assign your categories and products to the appropriate categories. You can do this either centrally at the category level or specifically per item. This ensures that TikTok Shop correctly classifies your data and displays your products in the right structure.

    At the same time, you are laying the groundwork for category-specific attributes, ensuring that important fields are complete and fewer errors occur during listing.

  • Set up and validate TikTok Shop Feed

    Organize your feed data for TikTok Shop cleanly, including mandatory and recommended attributes. Channel Pilot Solutions checks your data export and helps you identify and fix listing problems early.

    Because there is an offer update on TikTok Shop, you can list products particularly quickly and update changes efficiently without having to reconfigure your listing structure every time.

  • Perform test listings & functional checks

    Verify the correct transfer of prices, stock levels, variants, and product information in the merchant area. Check sample listings, processes, and order flows.

  • Go-Live & Automatic Update

    Go live with your TikTok Shop channel. Channel Pilot Solutions automatically updates inventory, prices, and variants for stable performance and scalable sales.

Benefit from real multichannel expertise

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Ready for the next step?

Request your personal demo now or get individual advice. We'll show you how Channel Pilot Solutions simplifies your e-commerce processes.

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