Christina leads marketing at Channel Pilot Solutions. Her focus is on lead generation and clear brand positioning. To achieve this, she works with her team across key areas such as SEA, SEO/AI Search, Content & Social, Events, as well as CRM and Lead Nurturing. Close coordination with Sales and Product Management is important to her – as is management based on clean KPIs and pragmatic priorities.

In her posts, Christina writes about how AI and digital technologies are transforming marketing, communication, and e-commerce—and how companies can meaningfully shape and manage this change. When she is not working or writing, she prefers to be outdoors in nature.