PromoFarma by DocMorris fundamentally transformed the management and optimization of product data across Europe. Faced with inconsistent data quality, high manual effort, and limited transparency across more than 45 channels, the team needed a scalable solution to centrally manage and efficiently activate a catalog of 150,000 SKUs across ten markets.
The Channel Pilot Pro team is constantly growing! Last year alone, we welcomed many great new colleagues to our team. Some of them we would like to introduce to you today.
The Channel Pilot Pro team is constantly growing! Last year alone, we welcomed many great new colleagues to our team. Today we would like to introduce the new faces in Sales and Account Management.
Great news: This year's Top 20 Channel Pilot Pro Experts have been chosen! In our blog post we would like to announce the lucky winners.
On September 29th this year our next virtual e-commerce conference will take place - and this time it will be international!
The Corona pandemic is currently dominating everyday life across the entire world and of course also affecting online retail. The behaviour of consumers is changing strongly right now, with further medium- but also long-term effects to be expected. But what exactly is changing and how can online retailers react to it?
Our ecommerce and marketplace specialist José Antonio Jiménez Bisbe will share his experience in a panel discussion about entrepreneurship and intra-entrepreneurship in the industry at eShow Madrid, October 30th.
In the second part of our blog series we will be discussing a filter rule within Channel Pilot Pro that is based on product sizes and how to avoid generating unnecessary click costs from price comparison sites such as Google Shopping or Facebook Dynamic Ads. This is particularly suitable for brands and online websites in the fashion industry, especially for those companies that often have fewer clothing items or shoe sizes in stock.
We will start with a new series of articles on our blog commencing today and introduce you to the best practices when using our Channel Pilot Pro tool.
In the first part of the control module blogpost, we showed you how to easily optimise your performance on CPC-based channels. Below we will show you how to save this configuration as a control module to automate the optimisation.