E-Commerce in Times of Corona: What Online Retailers should do now

The Corona pandemic is currently dominating everyday life across the entire world and of course also affecting online retail. The behaviour of consumers is changing strongly right now, with further medium- but also long-term effects to be expected. But what exactly is changing and how can online retailers react to it?

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Best Practice Part 2 – Filter Rules based on size

In the second part of our blog series we will be discussing a filter rule within ChannelPilot that is based on product sizes and how to avoid generating unnecessary click costs from price comparison sites such as Google Shopping or Facebook Dynamic Ads. This is particularly suitable for brands and online websites in the fashion industry, especially for those companies that often have fewer clothing items or shoe sizes in stock.

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